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August</h3></div><div class="pcase-grid"><div class="pcase-col"><div class="lp-ba-wrap" data-lpba><div class="lp-ba-cap"><span class="l">Before & after</span><span class="r" data-lpba-room>Living Room</span></div><div class="lp-ba" style="--pos:50%"><div class="img"><img data-lpba-after src="https://pub-c3ada01ba75f43b8a3715d9603e2a6c8.r2.dev/68/D85_5658.jpg" alt="After" loading="lazy" decoding="async"></div><div class="clip"><img data-lpba-before src="https://files.elfsightcdn.com/eafe4a4d-3436-495d-b748-5bdce62d911d/5fbde4af-516a-4821-aa9a-db2eb89a62ed/IMG_2683-copy.png" alt="Before" loading="lazy" decoding="async"></div><span class="tag b">Before</span><span class="tag a">After</span><span class="line"><span class="grip">⟷</span></span><input type="range" min="0" max="100" value="50" aria-label="Drag to compare before and after"></div><div class="lp-rooms"><button class="lp-room on" data-room="Living Room" data-before="https://files.elfsightcdn.com/eafe4a4d-3436-495d-b748-5bdce62d911d/5fbde4af-516a-4821-aa9a-db2eb89a62ed/IMG_2683-copy.png" data-after="https://pub-c3ada01ba75f43b8a3715d9603e2a6c8.r2.dev/68/D85_5658.jpg">Living Room</button><button class="lp-room" data-room="WC" data-before="https://files.elfsightcdn.com/eafe4a4d-3436-495d-b748-5bdce62d911d/136cf1fb-1faa-40a2-83b2-12d65b7f0a9c/IMG_5476-copy.jpg" data-after="https://pub-c3ada01ba75f43b8a3715d9603e2a6c8.r2.dev/68/D85_5670.jpg">WC</button><button class="lp-room" data-room="Bedroom" data-before="https://files.elfsightcdn.com/eafe4a4d-3436-495d-b748-5bdce62d911d/2cceff26-8290-486e-99a3-27531ab31ac2/3cd7df33-7557-4e7b-a04f-f39eaa102dbc-copy.jpg" data-after="https://pub-c3ada01ba75f43b8a3715d9603e2a6c8.r2.dev/68/D85_5649.jpg">Bedroom</button><button class="lp-room" data-room="Stairs" data-before="https://files.elfsightcdn.com/eafe4a4d-3436-495d-b748-5bdce62d911d/f1c359ab-6b80-4d3c-b0cb-e2bebe406fa1/IMG_5475-copy.jpg" data-after="https://pub-c3ada01ba75f43b8a3715d9603e2a6c8.r2.dev/68/D85_5671.jpg">Stairs</button><button class="lp-room" data-room="Playroom" data-before="https://files.elfsightcdn.com/eafe4a4d-3436-495d-b748-5bdce62d911d/d98b56e0-e131-46c3-8d42-a9bfe82330db/IMG_5474-copy.jpg" data-after="https://pub-c3ada01ba75f43b8a3715d9603e2a6c8.r2.dev/68/D85_5672.jpg">Playroom</button><button class="lp-room" data-room="Dining Room" data-before="https://files.elfsightcdn.com/eafe4a4d-3436-495d-b748-5bdce62d911d/f9d6790f-f8bc-4297-8411-be0d4d02b3a8/8fc975a1-c3c8-4571-8e22-c6f680d4ea53-copy.jpg" data-after="https://pub-c3ada01ba75f43b8a3715d9603e2a6c8.r2.dev/68/D85_5661.jpg">Dining Room</button><button class="lp-room" data-room="Bedroom 2" data-before="https://files.elfsightcdn.com/eafe4a4d-3436-495d-b748-5bdce62d911d/2f58fce2-36f0-4303-8d5c-a93984324957/1019290f-66e6-45f1-a48c-6c7afe58b4ac-copy.jpg" data-after="https://pub-c3ada01ba75f43b8a3715d9603e2a6c8.r2.dev/68/D85_5648.jpg">Bedroom 2</button></div></div><p class="pnote">Tap a room, then drag the divider.</p></div><div class="pcase-col"><div class="review"><div class="top"><div class="av">AM</div><div class="nm">Azim Malik<span>5-bed property owner</span></div><div class="stars">★★★★★</div></div><p>"Emerson helped us move from a long-term to a short-term let. We were anxious about the new no-fault eviction laws. It is already booking through July and August."</p><div class="vt"><span style="display:inline-flex;align-items:center;gap:6px;vertical-align:middle"><svg viewBox="0 0 24 24" width="15" height="15" aria-hidden="true" style="flex:none"><rect width="24" height="24" rx="4" fill="#00B67A"/><g transform="translate(3.6,3.6) scale(.7)"><path d="M12 2l3.09 6.26L22 9.27l-5 4.87L18.18 22 12 18.27 5.82 22 7 14.14l-5-4.87 6.91-1.01L12 2z" fill="#fff"/></g></svg><b style="color:#191919;font-weight:800">Trustpilot</b> Verified review</span></div></div><p class="pnote">Long let to managed short let in 30 days, booked on real, paying nights.</p></div></div><div class="pcalwrap"><div class="pcal-h"><b>Azim's booking calendar, month after month</b><span class="clive"><span class="cdot"></span>Booked solid</span></div><div class="pcalgal"><img src="https://pub-c3ada01ba75f43b8a3715d9603e2a6c8.r2.dev/Reviews/68/0ee671a8-85a9-4583-8816-59ec3e473777%20(1).png" loading="lazy" decoding="async" alt="Booking calendar, booked solid"><img src="https://pub-c3ada01ba75f43b8a3715d9603e2a6c8.r2.dev/Reviews/68/7e756166-8add-416c-b447-fe861c3d78b1%20(1).png" loading="lazy" decoding="async" alt="Booking calendar, booked solid"><img src="https://pub-c3ada01ba75f43b8a3715d9603e2a6c8.r2.dev/Reviews/68/a0612b1d-23c0-4f57-91a0-7f544086cb4b%20(1).png" loading="lazy" decoding="async" alt="Booking calendar, booked solid"><img src="https://pub-c3ada01ba75f43b8a3715d9603e2a6c8.r2.dev/Reviews/68/a82f62c9-5ad1-4434-8201-c44b96fc4140%20(1).png" loading="lazy" decoding="async" alt="Booking calendar, booked solid"></div><div class="pnote" style="text-align:center;margin-top:8px">Swipe through the months · every green bar is a confirmed, paying booking</div></div><script>(function(){var R=document.getElementById("tb-azim");if(!R)return;R.querySelectorAll(".lp-ba input").forEach(function(r){var ba=r.closest(".lp-ba");function s(){ba.style.setProperty("--pos",r.value+"%");}r.addEventListener("input",s);s();});R.querySelectorAll("[data-lpba]").forEach(function(c){var a=c.querySelector("[data-lpba-after]"),b=c.querySelector("[data-lpba-before]"),lbl=c.querySelector("[data-lpba-room]"),rg=c.querySelector(".lp-ba input");c.querySelectorAll(".lp-room").forEach(function(btn){btn.addEventListener("click",function(){c.querySelectorAll(".lp-room").forEach(function(x){x.classList.remove("on");});btn.classList.add("on");b.src=btn.getAttribute("data-before");a.src=btn.getAttribute("data-after");if(lbl)lbl.textContent=btn.getAttribute("data-room");rg.value=50;c.querySelector(".lp-ba").style.setProperty("--pos","50%");});});});})();</script></section>","provider":"custom-html","box":{"left":"none","right":"none","top":"small","bottom":"none"},"framed":false,"isGdprSensitive":false,"embedCustomHtmlNatively":true,"enforceCenteredCustomHtmlContent":false},"categoryId":"61af39fa0ff35780165e4faa","sectionId":"65eb072f9671ba48e6c8390b","campaignId":"6a0f9115efa15e8976ba0b6d","components":[],"allowedChildSections":[],"pageId":"6a242ec768d1c4fac6d38840","companyId":"699f875c2511d9bcb93955c6","componentType":"embed","createdAt":"2026-06-06T14:29:28.334Z","updatedAt":"2026-06-19T15:39:00.493Z","__v":0},{"_id":"6a246e5b12a84f44b2ccb7b6","type":"component","isTemplate":false,"name":"button","content":{"buttonType":"button","box":{"bottom":"xLarge","top":"xLarge","right":"large","left":"large"},"responsive":{"active":false,"hasContainer":true,"options":{"size":[],"offset":[]},"mapping":[]},"linking":{"isInternal":true,"pageId":"6a242ec768d1c4fac6d38840","isNewTab":false,"componentId":"6a2471c06a9db412b1b2a4ef"},"size":"small","align":"center","text":"Klick mich!","borderRadius":"minor","plainText":"GET STARTED","clickId":"button_click_ja2azs","animation":"","wysiwygHtml":"GET STARTED
"},"categoryId":"61af39fa0ff35780165e4faa","sectionId":"6904b167f0184c1c0536c224","campaignId":"6a0f9115efa15e8976ba0b6d","components":[],"allowedChildSections":[],"pageId":"6a242ec768d1c4fac6d38840","companyId":"699f875c2511d9bcb93955c6","componentType":"button","createdAt":"2026-06-06T19:00:43.757Z","updatedAt":"2026-06-06T19:24:57.763Z","__v":0},{"_id":"6a242ec768d1c4fac6d38851","type":"component","isTemplate":false,"name":"gridRow","content":{"box":{"left":"none","right":"none","top":"none","bottom":"none","bgImage":{"visible":false,"src":"https://perspective.imgix.net/67909d273131c3003b6318e9.png","opacity":100,"focalPoint":{"x":49.07749077490775,"y":91}},"backgroundColor":"linear-gradient(180deg, rgba(255,255,255,1) 42%, RGBA(255, 252, 235, 1) 100%)"},"verticalAlign":"center","framed":true},"campaignId":"6a0f9115efa15e8976ba0b6d","components":[{"_id":"6a242ec768d1c4fac6d38856","type":"component","isTemplate":false,"name":"gridColumn","content":{"box":{"left":"none","right":"none","top":"small","bottom":"small","bgImage":{"visible":false,"src":"https://images.unsplash.com/photo-1655801856577-61f14efef08b?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=M3wyMjcwN3wwfDF8c2VhcmNofDI3fHxidXNpbmVzcyUyMG1hbiUyMHBvc2luZ3xlbnwwfHwxfHwxNzI3NzA3MDQ3fDA&ixlib=rb-4.0.3&q=80&w=1080","opacity":100},"backgroundColor":"#FFFFFF"},"verticalAlign":"center","framed":false},"parentId":"6a242ec768d1c4fac6d38851","categoryId":"61af39fa0ff35780165e4faa","sectionId":"6904b2076c9dc51e13536e87","campaignId":"6a0f9115efa15e8976ba0b6d","components":[{"_id":"6a245b9f998f169c4fc7cc2a","type":"component","isTemplate":false,"name":"embed","content":{"body":"<!DOCTYPE html>\n<html lang="en">\n<head>\n <meta charset="UTF-8" />\n <meta name="viewport" content="width=device-width, initial-scale=1.0"/>\n <link href="https://fonts.googleapis.com/css2?family=Roboto:wght@300;700&display=swap" rel="stylesheet"/>\n <style>\n *, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }\n\n body {\n background-color: #ffffff;\n color: #000000;\n font-family: 'Roboto', sans-serif;\n font-weight: 300;\n }\n\n .section {\n background-color: #fdf8f2;\n padding: 72px 24px 80px;\n max-width: 100%;\n }\n\n .inner {\n max-width: 900px;\n margin: 0 auto;\n }\n\n /* Badge */\n .badge-wrap {\n display: flex;\n justify-content: center;\n margin-bottom: 28px;\n opacity: 0;\n transform: translateY(10px);\n animation: fadeUp 600ms ease forwards;\n animation-delay: 50ms;\n }\n\n .badge {\n display: inline-flex;\n align-items: center;\n gap: 6px;\n background-color: #fde8d8;\n color: #c0510e;\n font-size: 12px;\n font-weight: 700;\n letter-spacing: 0.1em;\n text-transform: uppercase;\n padding: 6px 14px;\n border-radius: 9999px;\n }\n\n .badge-star {\n font-size: 11px;\n }\n\n /* Heading */\n .heading {\n text-align: center;\n font-size: clamp(36px, 5vw, 56px);\n font-weight: 700;\n color: #1a1a2e;\n line-height: 1.2;\n margin-bottom: 48px;\n opacity: 0;\n transform: translateY(10px);\n animation: fadeUp 600ms ease forwards;\n animation-delay: 100ms;\n }\n\n /* Two-column layout */\n .content-grid {\n display: grid;\n grid-template-columns: 1fr;\n gap: 40px;\n }\n\n @media (min-width: 720px) {\n .content-grid {\n grid-template-columns: 3fr 2fr;\n gap: 48px;\n align-items: start;\n }\n }\n\n /* Left: body copy */\n .body-copy {\n display: flex;\n flex-direction: column;\n gap: 24px;\n }\n\n .body-copy p {\n font-size: 18px;\n font-weight: 300;\n color: #2a2a2a;\n line-height: 1.75;\n opacity: 0;\n transform: translateY(10px);\n animation: fadeUp 600ms ease forwards;\n }\n\n .body-copy p:nth-child(1) { animation-delay: 150ms; }\n .body-copy p:nth-child(2) { animation-delay: 200ms; }\n .body-copy p:nth-child(3) { animation-delay: 250ms; }\n .body-copy p:nth-child(4) { animation-delay: 300ms; }\n\n .body-copy strong {\n font-weight: 700;\n color: #1a1a2e;\n }\n\n /* Right: callout card */\n .callout-card {\n background: #ffffff;\n border-left: 4px solid #c0510e;\n border-radius: 4px;\n padding: 28px 28px 28px 24px;\n box-shadow: 0 8px 32px rgba(0,0,0,0.08);\n opacity: 0;\n transform: translateY(10px);\n animation: fadeUp 600ms ease forwards;\n animation-delay: 200ms;\n }\n\n .callout-card p {\n font-size: 18px;\n font-weight: 700;\n font-style: italic;\n color: #1a1a2e;\n line-height: 1.7;\n }\n\n @keyframes fadeUp {\n to {\n opacity: 1;\n transform: translateY(0);\n }\n }\n </style>\n</head>\n<body>\n <section class="section">\n <div class="inner">\n\n <!-- Badge -->\n <div class="badge-wrap">\n <span class="badge">\n <span class="badge-star">★</span>\n THE REALITY IN 2026\n </span>\n </div>\n\n <!-- Heading -->\n <h2 class="heading">\n The numbers most landlords<br/>\n have stopped looking at.\n </h2>\n\n <!-- Grid -->\n <div class="content-grid">\n\n <!-- Left: body copy -->\n <div class="body-copy">\n <p>\n Section 24 took the tax relief. The Renters' Rights Act took the Section 21 notice. None of those changes stop a landlord from earning more. They only stop a <strong>buy-to-let</strong> landlord from earning more.\n </p>\n <p>\n And there's a quieter problem most portfolio landlords never quite name. You found a good long-term tenant. They've been there three, four, five years. So you barely touched the rent. Maybe a 1 or 2% bump across the whole tenancy, because peace of mind was worth more than another £300 a month.\n </p>\n <p>\n The trouble is, the gap to market rent compounds. On a typical 3-bed in the South East with a long-term tenant, you're likely under-charging by about <strong> £4,000 a year </strong>. Across a three-property portfolio on the same pattern, roughly <strong>£12,000 a year</strong>. It doesn't show up in any report. Over the years you hold the rent, it adds up to more than most landlords realise.\n </p>\n <p>\n When that tenant finally leaves—they always do, often to buy their own home—you’ll have an empty property and a market to re-let. You gave up the income. You still got the void.\n </p>\n </div>\n\n <!-- Right: callout card -->\n <div class="callout-card">\n <p>Around £4,000 a year per property under-charged on long tenancies. On a three-property portfolio, roughly £12,000 a year. Before EPC works. Before a single short-let booking.</p>\n </div>\n\n </div>\n </div>\n </section>\n</body>\n</html>","provider":"custom-html","box":{"left":"none","right":"none","top":"small","bottom":"small"},"framed":false,"isGdprSensitive":false,"embedCustomHtmlNatively":true},"categoryId":"61af39fa0ff35780165e4faa","sectionId":"65eb072f9671ba48e6c8390b","campaignId":"6a0f9115efa15e8976ba0b6d","components":[],"allowedChildSections":[],"pageId":"6a242ec768d1c4fac6d38840","companyId":"699f875c2511d9bcb93955c6","componentType":"embed","createdAt":"2026-06-06T17:40:47.870Z","updatedAt":"2026-06-06T18:50:52.328Z","__v":0,"parentId":"6a242ec768d1c4fac6d38856"},{"_id":"6a242ec768d1c4fac6d38947","type":"component","isTemplate":false,"name":"button","content":{"buttonType":"button","box":{"bottom":"xLarge","top":"none","right":"large","left":"large"},"responsive":{"active":false,"hasContainer":true,"options":{"size":[],"offset":[]},"mapping":[]},"linking":{"isInternal":true,"pageId":"6a242ec768d1c4fac6d38840","isNewTab":false,"componentId":"6a2471c06a9db412b1b2a4ef"},"size":"small","align":"center","text":"Klick mich!","borderRadius":"minor","plainText":"GET STARTED","clickId":"button_click_9bn321","animation":"","wysiwygHtml":"GET STARTED
"},"categoryId":"61af39fa0ff35780165e4faa","sectionId":"6904b167f0184c1c0536c224","campaignId":"6a0f9115efa15e8976ba0b6d","components":[],"allowedChildSections":[],"pageId":"6a242ec768d1c4fac6d38840","companyId":"699f875c2511d9bcb93955c6","componentType":"button","createdAt":"2026-06-06T14:29:27.964Z","updatedAt":"2026-06-06T19:23:36.908Z","__v":0,"parentId":"6a242ec768d1c4fac6d38856"}],"allowedChildSections":[],"pageId":"6a242ec768d1c4fac6d38840","companyId":"699f875c2511d9bcb93955c6","componentType":"gridColumn","createdAt":"2026-06-06T14:29:27.234Z","updatedAt":"2026-06-06T18:59:01.878Z","__v":31}],"allowedChildSections":[],"pageId":"6a242ec768d1c4fac6d38840","companyId":"699f875c2511d9bcb93955c6","componentType":"gridRow","createdAt":"2026-06-06T14:29:27.208Z","updatedAt":"2026-06-06T18:54:49.437Z","__v":1},{"_id":"6a242ec868d1c4fac6d389b9","type":"component","isTemplate":false,"name":"embed","content":{"body":"<section class="erte-tb" id="tb-saima"><style>@import url('https://fonts.googleapis.com/css2?family=Playfair+Display:wght@700;800&family=Inter:wght@400;500;600;700;800&display=swap');.erte-tb{--navy:#11203b;--navy2:#1b3157;--gold:#b88a2e;--gold2:#c8a24c;--cream:#f7f4ee;--soft:#eef2f7;--line:#e4e2da;--ink:#23303f;--muted:#5d6b7e;--good:#15734a;--goodbg:#e9f3ec;--star:#e0a92b;--shadow:0 1px 3px rgba(17,32,59,.07),0 10px 30px rgba(17,32,59,.08);--serif:'Playfair Display',Georgia,serif;--sans:'Inter',-apple-system,Segoe UI,Roboto,sans-serif;font-family:var(--sans);color:var(--ink);line-height:1.6;max-width:1000px;margin:0 auto;padding:30px clamp(16px,5vw,22px)}.erte-tb *{box-sizing:border-box}.erte-tb img{max-width:100%;display:block}.erte-tb .pcase-h{display:flex;align-items:baseline;gap:12px;flex-wrap:wrap;margin:0 0 18px}.erte-tb .pcase-tag{font-size:11.5px;font-weight:800;letter-spacing:.1em;text-transform:uppercase;color:#97751c;background:var(--cream);padding:5px 12px;border-radius:99px}.erte-tb .pcase-h h3{font-family:var(--serif);font-weight:700;font-size:clamp(19px,3.2vw,25px);color:var(--navy);margin:0;line-height:1.2}.erte-tb .pcase-grid{display:grid;grid-template-columns:1.05fr .95fr;gap:24px;align-items:start}@media(max-width:820px){.erte-tb .pcase-grid{grid-template-columns:1fr}}.erte-tb .pcase-col{display:flex;flex-direction:column;gap:16px}.erte-tb .pnote{font-size:14px;color:var(--muted);margin:0}.erte-tb .lp-ba-cap{display:flex;align-items:center;justify-content:space-between;gap:10px;margin-bottom:10px}.erte-tb .lp-ba-cap .l{font-size:12px;font-weight:800;letter-spacing:.1em;text-transform:uppercase;color:#97751c}.erte-tb .lp-ba-cap .r{font-size:14px;font-weight:700;color:var(--navy)}.erte-tb .lp-ba{position:relative;aspect-ratio:3/2;border-radius:16px;overflow:hidden;border:1px solid var(--line);box-shadow:var(--shadow);background:var(--soft);touch-action:none;user-select:none;-webkit-user-select:none}.erte-tb .lp-ba .img,.erte-tb .lp-ba .clip{position:absolute;inset:0}.erte-tb .lp-ba .img img,.erte-tb .lp-ba .clip img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}.erte-tb .lp-ba .clip{clip-path:inset(0 calc(100% - 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He does the maintenance the most economical way, and is transparent on every cost."</p><div class="vt"><span style="display:inline-flex;align-items:center;gap:6px;vertical-align:middle"><svg viewBox="0 0 24 24" width="15" height="15" aria-hidden="true" style="flex:none"><rect width="24" height="24" rx="4" fill="#00B67A"/><g transform="translate(3.6,3.6) scale(.7)"><path d="M12 2l3.09 6.26L22 9.27l-5 4.87L18.18 22 12 18.27 5.82 22 7 14.14l-5-4.87 6.91-1.01L12 2z" fill="#fff"/></g></svg><b style="color:#191919;font-weight:800">Trustpilot</b> Verified review</span></div></div><p class="pnote">Nine properties and a licensed HMO, fully compliant, one point of contact.</p></div></div></section>","provider":"custom-html","box":{"left":"none","right":"none","top":"small","bottom":"small"},"framed":false,"isGdprSensitive":false,"embedCustomHtmlNatively":true},"categoryId":"61af39fa0ff35780165e4faa","sectionId":"65eb072f9671ba48e6c8390b","campaignId":"6a0f9115efa15e8976ba0b6d","components":[],"allowedChildSections":[],"pageId":"6a242ec768d1c4fac6d38840","companyId":"699f875c2511d9bcb93955c6","componentType":"embed","createdAt":"2026-06-06T14:29:28.522Z","updatedAt":"2026-06-19T15:50:57.109Z","__v":0},{"_id":"6a244a7c8aa825d1a52f29e5","type":"component","isTemplate":false,"name":"button","content":{"buttonType":"button","box":{"bottom":"xLarge","top":"xLarge","right":"large","left":"large"},"responsive":{"active":false,"hasContainer":true,"options":{"size":[],"offset":[]},"mapping":[]},"linking":{"isInternal":true,"pageId":"6a242ec768d1c4fac6d38840","isNewTab":false,"componentId":"6a2471c06a9db412b1b2a4ef"},"size":"small","align":"center","text":"Klick mich!","borderRadius":"minor","plainText":"GET STARTED","clickId":"button_click_jn7rsw","animation":"","wysiwygHtml":"GET STARTED
"},"categoryId":"61af39fa0ff35780165e4faa","sectionId":"6904b167f0184c1c0536c224","campaignId":"6a0f9115efa15e8976ba0b6d","components":[],"allowedChildSections":[],"pageId":"6a242ec768d1c4fac6d38840","companyId":"699f875c2511d9bcb93955c6","componentType":"button","createdAt":"2026-06-06T16:27:40.369Z","updatedAt":"2026-06-06T19:24:33.114Z","__v":0},{"_id":"6a242ec768d1c4fac6d3894d","type":"component","isTemplate":false,"name":"embed","content":{"body":"<!DOCTYPE html>\n<html lang="en">\n<head>\n <meta charset="UTF-8" />\n <meta name="viewport" content="width=device-width, initial-scale=1.0"/>\n <link href="https://fonts.googleapis.com/css2?family=Roboto:wght@300;700&display=swap" rel="stylesheet"/>\n <style>\n *, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }\n\n body {\n background-color: #ffffff;\n color: #000000;\n font-family: 'Roboto', sans-serif;\n font-weight: 300;\n }\n\n .section {\n padding: 64px 24px;\n max-width: 1100px;\n margin: 0 auto;\n text-align: center;\n }\n\n .badge {\n display: inline-flex;\n align-items: center;\n gap: 6px;\n background-color: #fde8de;\n color: #c0522a;\n font-size: 12px;\n font-weight: 700;\n letter-spacing: 0.1em;\n text-transform: uppercase;\n padding: 6px 14px;\n border-radius: 9999px;\n margin-bottom: 20px;\n }\n\n .badge-star {\n color: #c0522a;\n font-size: 11px;\n }\n\n .headline {\n font-size: 48px;\n font-weight: 700;\n color: #1a1a2e;\n line-height: 1.15;\n margin-bottom: 48px;\n text-align: center;\n }\n\n .cards {\n display: grid;\n grid-template-columns: repeat(4, 1fr);\n gap: 20px;\n text-align: left;\n }\n\n @media (max-width: 900px) {\n .cards {\n grid-template-columns: repeat(2, 1fr);\n }\n .headline {\n font-size: 36px;\n }\n }\n\n @media (max-width: 520px) {\n .cards {\n grid-template-columns: 1fr;\n }\n .headline {\n font-size: 28px;\n }\n }\n\n .card {\n background: #ffffff;\n border: 1px solid #e8e8e8;\n border-radius: 12px;\n padding: 28px 24px 32px;\n box-shadow: 0 4px 18px rgba(0,0,0,0.07);\n display: flex;\n flex-direction: column;\n gap: 14px;\n }\n\n .card-icon {\n font-size: 32px;\n line-height: 1;\n }\n\n .card-title {\n font-size: 18px;\n font-weight: 700;\n color: #000000;\n line-height: 1.3;\n }\n\n .card-body {\n font-size: 15px;\n font-weight: 300;\n color: #444444;\n line-height: 1.65;\n }\n\n /* Animations */\n @keyframes fadeUp {\n from { opacity: 0; transform: translateY(10px); }\n to { opacity: 1; transform: translateY(0); }\n }\n\n .anim {\n opacity: 0;\n animation: fadeUp 600ms ease forwards;\n }\n\n .d1 { animation-delay: 50ms; }\n .d2 { animation-delay: 100ms; }\n .d3 { animation-delay: 150ms; }\n .d4 { animation-delay: 200ms; }\n .d5 { animation-delay: 250ms; }\n .d6 { animation-delay: 300ms; }\n .d7 { animation-delay: 350ms; }\n </style>\n</head>\n<body>\n <div class="section">\n <div class="badge anim d1">\n <span class="badge-star">★</span> WHAT CHANGES\n </div>\n <h2 class="headline anim d2">What changes the day you hand us the keys.</h2>\n <div class="cards">\n\n <div class="card anim d3">\n <div class="card-icon">📈</div>\n <div class="card-title">30%+ more income, year one</div>\n <div class="card-body">Measured against your buy-to-let baseline. If we miss the 30% uplift, we refund the cost of furniture and decoration in full.</div>\n </div>\n\n <div class="card anim d4">\n <div class="card-icon">🛡️</div>\n <div class="card-title">More control of your asset</div>\n <div class="card-body">Daily inspections. Inventory tracked. CCTV, noise monitors, neighbour-considerate operations. You see the condition of the property at all times.</div>\n </div>\n\n <div class="card anim d5">\n <div class="card-icon">🏡</div>\n <div class="card-title">Use it yourself when you want</div>\n <div class="card-body">Family reunion, summer week, friends in town. Block out the dates on the dashboard. Your property, your call.</div>\n </div>\n\n <div class="card anim d6">\n <div class="card-icon">📋</div>\n <div class="card-title">Compliance handled</div>\n <div class="card-body">Licensing, safety certificates, EPC, council requirements. We manage it. The paperwork in one place.</div>\n </div>\n\n </div>\n </div>\n</body>\n</html>\n","head":"","provider":"ai","box":{"left":"none","right":"none","top":"small","bottom":"none"},"framed":false},"categoryId":"61af39fa0ff35780165e4faa","sectionId":"69f9a1b9fdde719c0f714fd6","campaignId":"6a0f9115efa15e8976ba0b6d","components":[],"allowedChildSections":[],"pageId":"6a242ec768d1c4fac6d38840","companyId":"699f875c2511d9bcb93955c6","componentType":"embed","createdAt":"2026-06-06T14:29:27.994Z","updatedAt":"2026-06-06T18:59:01.898Z","__v":0},{"_id":"6a246c97998f169c4fc7f3ac","type":"component","isTemplate":false,"name":"button","content":{"buttonType":"button","box":{"bottom":"xLarge","top":"xLarge","right":"large","left":"large"},"responsive":{"active":false,"hasContainer":true,"options":{"size":[],"offset":[]},"mapping":[]},"linking":{"isInternal":true,"pageId":"6a242ec768d1c4fac6d38840","isNewTab":false,"componentId":"6a2471c06a9db412b1b2a4ef"},"size":"small","align":"center","text":"Klick mich!","borderRadius":"minor","plainText":"GET STARTED","clickId":"button_click_7fxwhc","animation":"","wysiwygHtml":"GET STARTED
"},"categoryId":"61af39fa0ff35780165e4faa","sectionId":"6904b167f0184c1c0536c224","campaignId":"6a0f9115efa15e8976ba0b6d","components":[],"allowedChildSections":[],"pageId":"6a242ec768d1c4fac6d38840","companyId":"699f875c2511d9bcb93955c6","componentType":"button","createdAt":"2026-06-06T18:53:11.652Z","updatedAt":"2026-06-06T19:24:02.332Z","__v":0},{"_id":"6a242ec868d1c4fac6d38959","type":"component","isTemplate":false,"name":"embed","content":{"body":"<!DOCTYPE html>\n<html lang="en">\n<head>\n <meta charset="UTF-8" />\n <meta name="viewport" content="width=device-width, initial-scale=1.0"/>\n <link href="https://fonts.googleapis.com/css2?family=Roboto:wght@300;700&display=swap" rel="stylesheet"/>\n <style>\n * {\n margin: 0;\n padding: 0;\n box-sizing: border-box;\n }\n\n body {\n background-color: #ffffff;\n font-family: 'Roboto', sans-serif;\n display: flex;\n justify-content: center;\n align-items: center;\n min-height: 100vh;\n padding: 24px;\n }\n\n @keyframes fadeSlideUp {\n from {\n opacity: 0;\n transform: translateY(10px);\n }\n to {\n opacity: 1;\n transform: translateY(0);\n }\n }\n\n .badge {\n display: inline-flex;\n align-items: center;\n gap: 8px;\n background-color: #FFF0E6;\n color: #F47B30;\n font-family: 'Roboto', sans-serif;\n font-weight: 700;\n font-size: 13px;\n letter-spacing: 0.12em;\n text-transform: uppercase;\n padding: 12px 24px;\n border-radius: 9999px;\n box-shadow: 0 4px 12px rgba(244, 123, 48, 0.12);\n opacity: 0;\n transform: translateY(10px);\n animation: fadeSlideUp 600ms ease forwards;\n animation-delay: 100ms;\n white-space: nowrap;\n }\n\n .badge .star {\n font-size: 13px;\n line-height: 1;\n }\n </style>\n</head>\n<body>\n <div class="badge">\n <span class="star">★</span>\n WHO WE ARE\n </div>\n</body>\n</html>","head":"","provider":"ai","box":{"left":"none","right":"none","top":"none","bottom":"none"},"framed":false},"categoryId":"61af39fa0ff35780165e4faa","sectionId":"69f9a1b9fdde719c0f714fd6","campaignId":"6a0f9115efa15e8976ba0b6d","components":[],"allowedChildSections":[],"pageId":"6a242ec768d1c4fac6d38840","companyId":"699f875c2511d9bcb93955c6","componentType":"embed","createdAt":"2026-06-06T14:29:28.048Z","updatedAt":"2026-06-06T18:55:55.474Z","__v":0},{"_id":"6a242ec868d1c4fac6d3895f","type":"component","isTemplate":false,"name":"text","content":{"kind":[],"box":{"bottom":"xLarge","top":"xLarge","right":"xLarge","left":"xLarge"},"responsive":{"active":false,"hasContainer":true,"options":{"size":[],"offset":[]},"mapping":[]},"align":"center","size":"medium","text":"Das ist ein Text Block für deine Nachricht.","plainText":"We've watched too many good landlords get burned.","wysiwygHtml":"I started our Holiday Let Management Company in 2022, after watching too many landlords I respect lose control of properties they'd looked after for years. They were good people. They wanted a long-term tenant and a fair return. The rules changed underneath them. The tenants they trusted didn't always treat the place the way they had.
At the same time, I kept staying in Airbnbs as a guest and finding accommodation that didn't quite feel like a home. A box, a bed, a passcode. Nothing about the place suggested anyone actually wanted you there.
I thought there was a way to solve both problems at the same time. Run the property to a 5-star standard for the guest. Run the operation to a professional standard for the owner. Take the work off the landlord. Take the chaos out of short-letting. Make the asset earn what it should.
Three years and 3,000+ guests later, we've done exactly that across studio flats, blocks of flats and houses up to 10 bedrooms, in Reading , London and the South East, with new postcodes opening through 2026. The model works. The guarantee on the next page is the proof we'll put it in writing.
Emerson Tenas
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"},"categoryId":"61af39fa0ff35780165e4faa","sectionId":"6904b167f0184c1c0536c224","campaignId":"6a0f9115efa15e8976ba0b6d","components":[],"allowedChildSections":[],"pageId":"6a242ec768d1c4fac6d38840","companyId":"699f875c2511d9bcb93955c6","componentType":"button","createdAt":"2026-06-06T14:29:28.294Z","updatedAt":"2026-06-06T19:24:11.039Z","__v":0},{"_id":"6a242ec868d1c4fac6d389d1","type":"component","isTemplate":false,"name":"embed","content":{"body":"<section class="erte-tb" id="tb-adi"><style>@import url('https://fonts.googleapis.com/css2?family=Playfair+Display:wght@700;800&family=Inter:wght@400;500;600;700;800&display=swap');.erte-tb{--navy:#11203b;--navy2:#1b3157;--gold:#b88a2e;--gold2:#c8a24c;--cream:#f7f4ee;--soft:#eef2f7;--line:#e4e2da;--ink:#23303f;--muted:#5d6b7e;--good:#15734a;--goodbg:#e9f3ec;--star:#e0a92b;--shadow:0 1px 3px rgba(17,32,59,.07),0 10px 30px rgba(17,32,59,.08);--serif:'Playfair Display',Georgia,serif;--sans:'Inter',-apple-system,Segoe 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b{font-size:12px;font-weight:800;letter-spacing:.08em;text-transform:uppercase;color:#97751c}.erte-tb .pcal-h .clive{display:inline-flex;align-items:center;gap:6px;font-size:11.5px;font-weight:700;color:var(--good);background:var(--goodbg);padding:5px 11px;border-radius:99px}.erte-tb .pcal-h .cdot{width:8px;height:8px;border-radius:50%;background:var(--good)}.erte-tb .pcalgal{display:flex;gap:10px;overflow-x:auto;scroll-snap-type:x mandatory;-webkit-overflow-scrolling:touch;padding-bottom:6px}.erte-tb .pcalgal img{flex:0 0 100%;width:100%;scroll-snap-align:center;height:auto;border:1px solid var(--line);border-radius:12px;background:var(--soft)}</style><div class="pcase-h"><span class="pcase-tag">Case study · 10-bedroom house</span><h3>ADI, run like a boutique hotel</h3></div><div class="pcase-grid"><div class="pcase-col"><div class="pgal"><img src="https://pub-c3ada01ba75f43b8a3715d9603e2a6c8.r2.dev/67/IMG_2377.jpg" loading="lazy" decoding="async" alt="ADI 10-bedroom, staged room"><img src="https://pub-c3ada01ba75f43b8a3715d9603e2a6c8.r2.dev/67/IMG_2333.jpg" loading="lazy" decoding="async" alt="ADI 10-bedroom, staged room"><img src="https://pub-c3ada01ba75f43b8a3715d9603e2a6c8.r2.dev/67/IMG_2268.jpg" loading="lazy" decoding="async" alt="ADI 10-bedroom, staged room"><img src="https://pub-c3ada01ba75f43b8a3715d9603e2a6c8.r2.dev/67/IMG_2252.jpg" loading="lazy" decoding="async" alt="ADI 10-bedroom, staged room"><img src="https://pub-c3ada01ba75f43b8a3715d9603e2a6c8.r2.dev/67/IMG_2368.jpg" loading="lazy" decoding="async" alt="ADI 10-bedroom, staged room"><img src="https://pub-c3ada01ba75f43b8a3715d9603e2a6c8.r2.dev/67/IMG_2254.jpg" loading="lazy" decoding="async" alt="ADI 10-bedroom, staged room"><img src="https://pub-c3ada01ba75f43b8a3715d9603e2a6c8.r2.dev/67/IMG_2302.jpg" loading="lazy" decoding="async" alt="ADI 10-bedroom, staged room"><img src="https://pub-c3ada01ba75f43b8a3715d9603e2a6c8.r2.dev/67/IMG_2276.jpg" loading="lazy" decoding="async" alt="ADI 10-bedroom, staged room"><img src="https://pub-c3ada01ba75f43b8a3715d9603e2a6c8.r2.dev/67/IMG_2257.jpg" loading="lazy" decoding="async" alt="ADI 10-bedroom, staged room"><img src="https://pub-c3ada01ba75f43b8a3715d9603e2a6c8.r2.dev/67/IMG_2334.jpg" loading="lazy" decoding="async" alt="ADI 10-bedroom, staged room"><img src="https://pub-c3ada01ba75f43b8a3715d9603e2a6c8.r2.dev/67/IMG_2348.jpg" loading="lazy" decoding="async" alt="ADI 10-bedroom, staged room"></div><p class="pnote">Swipe the photos · 11 in total.</p></div><div class="pcase-col"><div class="review"><div class="top"><div class="av">AL</div><div class="nm">ADI Ltd<span>10-bedroom house owner</span></div><div class="stars">★★★★★</div></div><p>"The best at what he does. He delivers on his promises, takes the management on from an owner's view rather than a third party, and makes analytical recommendations that set him apart from all competition."</p><div class="vt"><span style="display:inline-flex;align-items:center;gap:6px;vertical-align:middle"><svg viewBox="0 0 24 24" width="15" height="15" aria-hidden="true" style="flex:none"><rect width="24" height="24" rx="4" fill="#00B67A"/><g transform="translate(3.6,3.6) scale(.7)"><path d="M12 2l3.09 6.26L22 9.27l-5 4.87L18.18 22 12 18.27 5.82 22 7 14.14l-5-4.87 6.91-1.01L12 2z" fill="#fff"/></g></svg><b style="color:#191919;font-weight:800">Trustpilot</b> Verified review</span></div></div><p class="pnote">Noise-monitored, over-25 guests only. One of the top earners in Berkshire.</p></div></div><div class="pcalwrap"><div class="pcal-h"><b>The 10-bedroom's booking calendar, month after month</b><span class="clive"><span class="cdot"></span>Booked solid</span></div><div class="pcalgal"><img src="https://pub-c3ada01ba75f43b8a3715d9603e2a6c8.r2.dev/Reviews/67/Screenshot_2026-04-10_at_12_22_21%20(1).png" loading="lazy" decoding="async" alt="Booking calendar, booked solid"><img src="https://pub-c3ada01ba75f43b8a3715d9603e2a6c8.r2.dev/Reviews/67/Screenshot_2026-04-10_at_12_22_31%20(1).png" loading="lazy" decoding="async" alt="Booking calendar, booked solid"><img src="https://pub-c3ada01ba75f43b8a3715d9603e2a6c8.r2.dev/Reviews/67/Screenshot_2026-04-10_at_12_22_41%20(1).png" loading="lazy" decoding="async" alt="Booking calendar, booked solid"><img src="https://pub-c3ada01ba75f43b8a3715d9603e2a6c8.r2.dev/Reviews/67/Screenshot_2026-04-10_at_12_22_49%20(1).png" loading="lazy" decoding="async" alt="Booking calendar, booked solid"><img src="https://pub-c3ada01ba75f43b8a3715d9603e2a6c8.r2.dev/Reviews/67/Screenshot_2026-04-10_at_12_24_00%20(1).png" loading="lazy" decoding="async" alt="Booking calendar, booked solid"><img src="https://pub-c3ada01ba75f43b8a3715d9603e2a6c8.r2.dev/Reviews/67/Screenshot_2026-04-10_at_12_24_08%20(1).png" loading="lazy" decoding="async" alt="Booking calendar, booked solid"><img src="https://pub-c3ada01ba75f43b8a3715d9603e2a6c8.r2.dev/Reviews/67/Screenshot_2026-04-10_at_12_24_40%20(1).png" loading="lazy" decoding="async" alt="Booking calendar, booked solid"></div><div class="pnote" style="text-align:center;margin-top:8px">Swipe through the months · every green bar is a confirmed, paying booking</div></div><script>(function(){var R=document.getElementById("tb-adi");if(!R)return;R.querySelectorAll(".lp-ba input").forEach(function(r){var ba=r.closest(".lp-ba");function s(){ba.style.setProperty("--pos",r.value+"%");}r.addEventListener("input",s);s();});R.querySelectorAll("[data-lpba]").forEach(function(c){var a=c.querySelector("[data-lpba-after]"),b=c.querySelector("[data-lpba-before]"),lbl=c.querySelector("[data-lpba-room]"),rg=c.querySelector(".lp-ba input");c.querySelectorAll(".lp-room").forEach(function(btn){btn.addEventListener("click",function(){c.querySelectorAll(".lp-room").forEach(function(x){x.classList.remove("on");});btn.classList.add("on");b.src=btn.getAttribute("data-before");a.src=btn.getAttribute("data-after");if(lbl)lbl.textContent=btn.getAttribute("data-room");rg.value=50;c.querySelector(".lp-ba").style.setProperty("--pos","50%");});});});})();</script></section>","provider":"custom-html","box":{"left":"none","right":"none","top":"small","bottom":"small"},"framed":false,"isGdprSensitive":false,"embedCustomHtmlNatively":true},"categoryId":"61af39fa0ff35780165e4faa","sectionId":"65eb072f9671ba48e6c8390b","campaignId":"6a0f9115efa15e8976ba0b6d","components":[],"allowedChildSections":[],"pageId":"6a242ec768d1c4fac6d38840","companyId":"699f875c2511d9bcb93955c6","componentType":"embed","createdAt":"2026-06-06T14:29:28.753Z","updatedAt":"2026-06-19T15:51:26.606Z","__v":0},{"_id":"6a246dd58aa825d1a52f971a","type":"component","isTemplate":false,"name":"button","content":{"buttonType":"button","box":{"bottom":"xLarge","top":"xLarge","right":"large","left":"large"},"responsive":{"active":false,"hasContainer":true,"options":{"size":[],"offset":[]},"mapping":[]},"linking":{"isInternal":true,"pageId":"6a242ec768d1c4fac6d38840","isNewTab":false,"componentId":"6a2471c06a9db412b1b2a4ef"},"size":"small","align":"center","text":"Klick mich!","borderRadius":"minor","plainText":"GET STARTED","clickId":"button_click_fuena1","animation":"","wysiwygHtml":"GET STARTED
"},"categoryId":"61af39fa0ff35780165e4faa","sectionId":"6904b167f0184c1c0536c224","campaignId":"6a0f9115efa15e8976ba0b6d","components":[],"allowedChildSections":[],"pageId":"6a242ec768d1c4fac6d38840","companyId":"699f875c2511d9bcb93955c6","componentType":"button","createdAt":"2026-06-06T18:58:29.319Z","updatedAt":"2026-06-06T19:24:21.444Z","__v":0},{"_id":"6a242ec868d1c4fac6d38995","type":"component","isTemplate":false,"name":"embed","content":{"body":"\n\n\n \n \nWe pull the local short-let data for your specific postcode, look at the property mix, and send back a Holiday Let Report within 24 hours. You see projected monthly income, the cost vs return against your current rent, and a recommended strategy.
\nIf your property is a fit, we run the 30-day switch. Furniture, decoration, photography, listing, pricing, compliance paperwork, and live across 35+ channels. You make no trips. You answer no guest messages. You do not buy a single curtain.
\nTwelve months later, your annual income is at least 30% higher than your buy-to-let baseline. If it isn't, we refund the cost of the furniture and decoration in full. The 30% uplift is the floor, not the ceiling.
\nGET STARTED
"},"categoryId":"61af39fa0ff35780165e4faa","sectionId":"6904b167f0184c1c0536c224","campaignId":"6a0f9115efa15e8976ba0b6d","components":[],"allowedChildSections":[],"pageId":"6a242ec768d1c4fac6d38840","companyId":"699f875c2511d9bcb93955c6","componentType":"button","createdAt":"2026-06-06T16:27:24.594Z","updatedAt":"2026-06-06T19:24:44.579Z","__v":0},{"_id":"6a356594ee7c31a1208267be","type":"component","isTemplate":false,"name":"embed","content":{"body":"<section class="erte-tb" id="tb-jessica"><style>@import url('https://fonts.googleapis.com/css2?family=Playfair+Display:wght@700;800&family=Inter:wght@400;500;600;700;800&display=swap');.erte-tb{--navy:#11203b;--navy2:#1b3157;--gold:#b88a2e;--gold2:#c8a24c;--cream:#f7f4ee;--soft:#eef2f7;--line:#e4e2da;--ink:#23303f;--muted:#5d6b7e;--good:#15734a;--goodbg:#e9f3ec;--star:#e0a92b;--shadow:0 1px 3px rgba(17,32,59,.07),0 10px 30px rgba(17,32,59,.08);--serif:'Playfair Display',Georgia,serif;--sans:'Inter',-apple-system,Segoe UI,Roboto,sans-serif;font-family:var(--sans);color:var(--ink);line-height:1.6;max-width:1000px;margin:0 auto;padding:30px clamp(16px,5vw,22px)}.erte-tb *{box-sizing:border-box}.erte-tb img{max-width:100%;display:block}.erte-tb .pcase-h{display:flex;align-items:baseline;gap:12px;flex-wrap:wrap;margin:0 0 18px}.erte-tb .pcase-tag{font-size:11.5px;font-weight:800;letter-spacing:.1em;text-transform:uppercase;color:#97751c;background:var(--cream);padding:5px 12px;border-radius:99px}.erte-tb .pcase-h h3{font-family:var(--serif);font-weight:700;font-size:clamp(19px,3.2vw,25px);color:var(--navy);margin:0;line-height:1.2}.erte-tb .pcase-grid{display:grid;grid-template-columns:1.05fr .95fr;gap:24px;align-items:start}@media(max-width:820px){.erte-tb .pcase-grid{grid-template-columns:1fr}}.erte-tb .pcase-col{display:flex;flex-direction:column;gap:16px}.erte-tb .pnote{font-size:14px;color:var(--muted);margin:0}.erte-tb .lp-ba-cap{display:flex;align-items:center;justify-content:space-between;gap:10px;margin-bottom:10px}.erte-tb .lp-ba-cap .l{font-size:12px;font-weight:800;letter-spacing:.1em;text-transform:uppercase;color:#97751c}.erte-tb .lp-ba-cap .r{font-size:14px;font-weight:700;color:var(--navy)}.erte-tb .lp-ba{position:relative;aspect-ratio:3/2;border-radius:16px;overflow:hidden;border:1px solid var(--line);box-shadow:var(--shadow);background:var(--soft);touch-action:none;user-select:none;-webkit-user-select:none}.erte-tb .lp-ba .img,.erte-tb .lp-ba .clip{position:absolute;inset:0}.erte-tb .lp-ba .img img,.erte-tb .lp-ba .clip img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}.erte-tb .lp-ba .clip{clip-path:inset(0 calc(100% - 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Super happy."</p><div class="vt"><span style="display:inline-flex;align-items:center;gap:6px;vertical-align:middle"><svg viewBox="0 0 24 24" width="15" height="15" aria-hidden="true" style="flex:none"><rect width="24" height="24" rx="4" fill="#00B67A"/><g transform="translate(3.6,3.6) scale(.7)"><path d="M12 2l3.09 6.26L22 9.27l-5 4.87L18.18 22 12 18.27 5.82 22 7 14.14l-5-4.87 6.91-1.01L12 2z" fill="#fff"/></g></svg><b style="color:#191919;font-weight:800">Trustpilot</b> Verified review</span></div></div><p class="pnote">Seven months in, a higher return than the buy-to-let she compared us against.</p></div></div><script>(function(){var R=document.getElementById("tb-jessica");if(!R)return;R.querySelectorAll(".lp-ba input").forEach(function(r){var ba=r.closest(".lp-ba");function s(){ba.style.setProperty("--pos",r.value+"%");}r.addEventListener("input",s);s();});R.querySelectorAll("[data-lpba]").forEach(function(c){var a=c.querySelector("[data-lpba-after]"),b=c.querySelector("[data-lpba-before]"),lbl=c.querySelector("[data-lpba-room]"),rg=c.querySelector(".lp-ba input");c.querySelectorAll(".lp-room").forEach(function(btn){btn.addEventListener("click",function(){c.querySelectorAll(".lp-room").forEach(function(x){x.classList.remove("on");});btn.classList.add("on");b.src=btn.getAttribute("data-before");a.src=btn.getAttribute("data-after");if(lbl)lbl.textContent=btn.getAttribute("data-room");rg.value=50;c.querySelector(".lp-ba").style.setProperty("--pos","50%");});});});})();</script></section>","provider":"custom-html","box":{"left":"none","right":"none","top":"small","bottom":"small"},"framed":false,"isGdprSensitive":false,"embedCustomHtmlNatively":true},"categoryId":"61af39fa0ff35780165e4faa","sectionId":"65eb072f9671ba48e6c8390b","campaignId":"6a0f9115efa15e8976ba0b6d","components":[],"allowedChildSections":[],"pageId":"6a242ec768d1c4fac6d38840","companyId":"699f875c2511d9bcb93955c6","componentType":"embed","createdAt":"2026-06-19T15:51:48.580Z","updatedAt":"2026-06-19T15:51:54.161Z","__v":0},{"_id":"6a242ec868d1c4fac6d389ad","type":"component","isTemplate":false,"name":"embed","content":{"body":"\n\n\n \n \n \n \n\n\n\n It's the one question every serious portfolio landlord asks. And it should be. You'd be investing money into furniture, decoration and a property strategy that isn't proven for your specific postcode yet. Here's how we answer it, before you spend a penny.\n
\n\n \nGET STARTED
"},"categoryId":"61af39fa0ff35780165e4faa","sectionId":"6904b167f0184c1c0536c224","campaignId":"6a0f9115efa15e8976ba0b6d","components":[],"allowedChildSections":[],"pageId":"6a242ec768d1c4fac6d38840","companyId":"699f875c2511d9bcb93955c6","componentType":"button","createdAt":"2026-06-06T16:27:49.451Z","updatedAt":"2026-06-06T19:25:11.517Z","__v":0},{"_id":"6a242ec868d1c4fac6d389c5","type":"component","isTemplate":false,"name":"embed","content":{"body":"<!-- ERTE — Two Written Guarantees · deluxe section\n Lives right after the services carousel. Target of the "Full guarantee\n details below" links inside the carousel modals.\n Performance:\n · One IntersectionObserver for the whole section\n · Badge numbers animate once on reveal, then idle\n · NO rotating rings, NO pulsing loops on badges (every guarantee\n runs three simultaneously = expensive). Replaced with static\n gold gradient + static shadow glow.\n · Single eyebrow dot still pulses (1 small element, negligible cost)\n · All reveal animations are CSS-only one-shot transitions\n · Reduced-motion preference fully honoured\n IDs for deep-linking from carousel modals:\n · #guarantees (section itself)\n · #guarantees-revenue (card 1)\n · #guarantees-rating (card 2) -->\n<style>\n.erte-guar{\n --navy:#1B1464;\n --navy2:#2D2487;\n --navy3:#3D34A7;\n --orange:#F4A622;\n --orange-deep:#E09510;\n --orange-glow:rgba(244,166,34,.35);\n --green:#16A34A;\n --ink:#111827;\n --muted:#4B5563;\n font-family:'Inter',-apple-system,BlinkMacSystemFont,"Segoe UI",sans-serif;\n background:linear-gradient(165deg,var(--navy) 0%,#0D0B3E 50%,var(--navy) 100%);\n color:#fff;line-height:1.55;\n padding:clamp(48px,8vw,88px) clamp(20px,5vw,40px);\n container-type:inline-size;\n -webkit-font-smoothing:antialiased;\n position:relative;overflow:hidden;\n scroll-margin-top:24px;\n}\n.erte-guar *,.erte-guar *::before,.erte-guar *::after{box-sizing:border-box}\n/* Ambient background blobs (static, no animation) */\n.erte-guar::before,.erte-guar::after{content:'';position:absolute;border-radius:50%;pointer-events:none}\n.erte-guar::before{width:500px;height:500px;top:-180px;right:-120px;background:radial-gradient(circle,rgba(244,166,34,.08),transparent 70%)}\n.erte-guar::after{width:400px;height:400px;bottom:-140px;left:-100px;background:radial-gradient(circle,rgba(45,36,135,.4),transparent 70%)}\n.erte-guar-wrap{max-width:1080px;margin:0 auto;position:relative;z-index:1}\n/* ─── SECTION HEADER ─── */\n.erte-guar-head{text-align:center;max-width:720px;margin:0 auto clamp(40px,6vw,64px)}\n.erte-guar-eyebrow{\n display:inline-flex;align-items:center;gap:8px;\n background:rgba(244,166,34,.15);color:var(--orange);\n font-size:11px;font-weight:800;letter-spacing:1.4px;text-transform:uppercase;\n padding:7px 14px;border-radius:99px;margin-bottom:18px;\n opacity:0;transform:translateY(12px);transition:opacity .7s ease,transform .7s ease;\n}\n.erte-guar-eyebrow .erte-guar-dot{\n width:6px;height:6px;border-radius:50%;background:var(--orange);\n animation:erte-guar-pulse 2.2s ease-in-out infinite;\n}\n.erte-guar-h2{\n font-size:clamp(28px,5.6vw,42px);font-weight:900;\n line-height:1.1;letter-spacing:-1px;margin:0 0 14px;color:#fff;\n opacity:0;transform:translateY(16px);transition:opacity .8s .1s ease,transform .8s .1s ease;\n}\n.erte-guar-lede{\n font-size:clamp(15px,2.4vw,17px);color:rgba(255,255,255,.72);\n line-height:1.65;margin:0;\n opacity:0;transform:translateY(16px);transition:opacity .8s .2s ease,transform .8s .2s ease;\n}\n.erte-guar.in .erte-guar-eyebrow,\n.erte-guar.in .erte-guar-h2,\n.erte-guar.in .erte-guar-lede{opacity:1;transform:translateY(0)}\n/* ─── GUARANTEE ROWS ─── */\n.erte-guar-list{display:flex;flex-direction:column;gap:clamp(40px,6vw,72px)}\n.erte-guar-row{\n display:grid;grid-template-columns:auto 1fr;gap:clamp(28px,5vw,56px);\n align-items:center;\n opacity:0;transform:translateY(32px);\n transition:opacity .9s ease,transform .9s ease;\n scroll-margin-top:24px;\n}\n.erte-guar.in .erte-guar-row{opacity:1;transform:translateY(0)}\n.erte-guar.in .erte-guar-row:nth-child(1){transition-delay:.25s}\n.erte-guar.in .erte-guar-row:nth-child(2){transition-delay:.45s}\n.erte-guar-rev{grid-template-columns:1fr auto}\n.erte-guar-rev .erte-guar-badge-wrap{order:2}\n.erte-guar-rev .erte-guar-text{order:1;text-align:right}\n.erte-guar-rev .erte-guar-stats{direction:rtl}\n.erte-guar-rev .erte-guar-stat{direction:ltr}\n.erte-guar-rev .erte-guar-eyebrow-row{justify-content:flex-end}\n/* Highlight on deep-link (when user jumps here from a carousel modal) */\n.erte-guar-row.highlight{animation:erte-guar-highlight 2.5s ease}\n/* ─── BADGE ─── */\n.erte-guar-badge-wrap{\n position:relative;\n width:clamp(150px,20vw,200px);height:clamp(150px,20vw,200px);\n flex-shrink:0;\n}\n/* Static gold glow halo (no animation) */\n.erte-guar-badge-wrap::before{\n content:'';position:absolute;inset:-18px;border-radius:50%;\n background:radial-gradient(circle,var(--orange-glow),transparent 70%);\n pointer-events:none;\n}\n.erte-guar-badge{\n position:relative;width:100%;height:100%;border-radius:50%;\n background:linear-gradient(145deg,var(--orange) 0%,var(--orange-deep) 50%,#C67D08 100%);\n box-shadow:\n 0 8px 32px rgba(244,166,34,.4),\n 0 0 0 4px rgba(255,255,255,.1) inset,\n 0 2px 0 rgba(255,255,255,.25) inset;\n display:flex;flex-direction:column;align-items:center;justify-content:center;\n padding:6px;\n}\n/* Adornment (icon / stars row) above the big number */\n.erte-guar-adorn{\n display:flex;gap:2px;align-items:center;justify-content:center;\n margin-bottom:4px;color:#fff;\n filter:drop-shadow(0 1px 2px rgba(0,0,0,.2));\n}\n.erte-guar-adorn svg{width:16px;height:16px;display:block}\n.erte-guar-adorn .erte-guar-star{width:16px;height:16px}\n.erte-guar-adorn .erte-guar-star svg{width:100%;height:100%}\n.erte-guar-bignum{\n font-size:clamp(42px,7vw,64px);font-weight:900;color:#fff;\n line-height:1;letter-spacing:-2px;\n text-shadow:0 3px 12px rgba(0,0,0,.25);\n display:inline-flex;align-items:baseline;gap:3px;\n}\n.erte-guar-bignum .erte-guar-numsuffix{\n font-size:.45em;font-weight:900;letter-spacing:1px;\n transform:translateY(-.35em);\n}\n.erte-guar-badge-label{\n font-size:clamp(9px,1.4vw,11px);font-weight:900;\n letter-spacing:1.6px;text-transform:uppercase;color:#fff;\n margin-top:4px;text-shadow:0 1px 4px rgba(0,0,0,.2);text-align:center;\n}\n/* ─── TEXT SIDE ─── */\n.erte-guar-text{min-width:0}\n.erte-guar-eyebrow-row{display:flex;align-items:center;gap:8px;margin-bottom:12px}\n.erte-guar-tag{\n font-size:10px;font-weight:800;color:var(--orange);\n letter-spacing:1.5px;text-transform:uppercase;\n}\n.erte-guar-h3{\n font-size:clamp(20px,3.6vw,28px);font-weight:800;color:#fff;\n line-height:1.2;letter-spacing:-.5px;margin:0 0 14px;\n}\n.erte-guar-desc{\n font-size:clamp(14px,2.2vw,15.5px);color:rgba(255,255,255,.72);\n line-height:1.6;margin:0 0 clamp(20px,3vw,28px);\n}\n.erte-guar-scope{\n font-size:12px;color:rgba(255,255,255,.5);\n margin:12px 0 0;font-style:italic;line-height:1.5;\n}\n/* ─── STAT CARDS ─── */\n.erte-guar-stats{\n display:grid;grid-template-columns:repeat(3,1fr);gap:clamp(8px,1.6vw,14px);\n}\n.erte-guar-stat{\n background:rgba(255,255,255,.06);\n border:1px solid rgba(255,255,255,.1);\n border-radius:12px;padding:clamp(12px,2.2vw,18px) clamp(12px,2vw,16px);\n transition:background .25s ease,border-color .25s ease;\n}\n@media(hover:hover){\n .erte-guar-stat:hover{background:rgba(255,255,255,.10);border-color:rgba(244,166,34,.25)}\n}\n.erte-guar-stat-num{\n font-size:clamp(22px,3.8vw,30px);font-weight:900;color:var(--orange);\n line-height:1;letter-spacing:-1px;margin-bottom:6px;\n display:inline-flex;align-items:baseline;gap:2px;\n}\n.erte-guar-stat-num .erte-guar-numsuffix{font-size:.55em;font-weight:800;letter-spacing:.5px}\n.erte-guar-stat-label{\n font-size:clamp(10.5px,1.6vw,12px);color:rgba(255,255,255,.6);\n line-height:1.4;font-weight:500;\n}\n/* ─── FOOTER ─── */\n.erte-guar-footer{\n text-align:center;margin-top:clamp(48px,6vw,72px);\n padding-top:clamp(28px,3.5vw,40px);\n border-top:1px solid rgba(255,255,255,.08);\n opacity:0;transform:translateY(12px);\n transition:opacity .8s .65s ease,transform .8s .65s ease;\n}\n.erte-guar.in .erte-guar-footer{opacity:1;transform:translateY(0)}\n.erte-guar-footer p{\n font-family:Georgia,'Playfair Display',serif;font-style:italic;\n font-size:clamp(14px,2.2vw,17px);color:rgba(255,255,255,.85);\n margin:0 auto;max-width:640px;line-height:1.5;\n}\n/* ─── CONTAINER QUERIES ─── */\n@container (max-width:760px){\n .erte-guar-row,\n .erte-guar-rev{grid-template-columns:1fr;justify-items:center;text-align:center}\n .erte-guar-rev .erte-guar-badge-wrap{order:1}\n .erte-guar-rev .erte-guar-text{order:2;text-align:center}\n .erte-guar-rev .erte-guar-stats{direction:ltr}\n .erte-guar-rev .erte-guar-eyebrow-row{justify-content:center}\n .erte-guar-stats{grid-template-columns:1fr 1fr}\n .erte-guar-badge-wrap{width:clamp(140px,34vw,170px);height:clamp(140px,34vw,170px)}\n}\n@container (max-width:480px){\n .erte-guar-stats{grid-template-columns:1fr}\n}\n@supports not (container-type:inline-size){\n @media(max-width:760px){\n .erte-guar-row,\n .erte-guar-rev{grid-template-columns:1fr;justify-items:center;text-align:center}\n .erte-guar-rev .erte-guar-badge-wrap{order:1}\n .erte-guar-rev .erte-guar-text{order:2;text-align:center}\n .erte-guar-rev .erte-guar-stats{direction:ltr}\n .erte-guar-stats{grid-template-columns:1fr 1fr}\n .erte-guar-badge-wrap{width:150px;height:150px}\n }\n @media(max-width:480px){.erte-guar-stats{grid-template-columns:1fr}}\n}\n/* ─── KEYFRAMES (minimal set) ─── */\n@keyframes erte-guar-pulse{0%,100%{opacity:1;transform:scale(1)}50%{opacity:.5;transform:scale(1.04)}}\n@keyframes erte-guar-highlight{\n 0%{box-shadow:0 0 0 0 rgba(244,166,34,0)}\n 25%{box-shadow:0 0 0 12px rgba(244,166,34,.35)}\n 100%{box-shadow:0 0 0 0 rgba(244,166,34,0)}\n}\n@media(prefers-reduced-motion:reduce){\n .erte-guar *{animation:none!important;transition:none!important}\n .erte-guar-eyebrow,.erte-guar-h2,.erte-guar-lede,\n .erte-guar-row,.erte-guar-footer{opacity:1!important;transform:none!important}\n}\n</style>\n<section id="guarantees" class="erte-guar" data-erte-guar>\n <div class="erte-guar-wrap">\n <!-- HEADER -->\n <div class="erte-guar-head">\n <div class="erte-guar-eyebrow"><span class="erte-guar-dot"></span> Two written guarantees</div>\n <h2 class="erte-guar-h2">The risk is on our side of the line.</h2>\n <p class="erte-guar-lede">A portfolio landlord with three properties has already taken enough risk. This is how we move the next risk off your balance sheet — in writing, in your signed contract.</p>\n </div>\n <div class="erte-guar-list">\n <!-- 01 · REVENUE (badge left) -->\n <article id="guarantees-revenue" class="erte-guar-row" data-erte-gr="revenue">\n <div class="erte-guar-badge-wrap">\n <div class="erte-guar-badge">\n <div class="erte-guar-adorn">\n <!-- trending up icon -->\n <svg viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2.5" stroke-linecap="round" stroke-linejoin="round"><polyline points="23 6 13.5 15.5 8.5 10.5 1 18"/><polyline points="17 6 23 6 23 12"/></svg>\n </div>\n <div class="erte-guar-bignum" data-erte-guar-anim="30" data-erte-guar-suffix="%+">\n <span class="erte-guar-numval">30</span><span class="erte-guar-numsuffix">%+</span>\n </div>\n <div class="erte-guar-badge-label">Revenue Guarantee</div>\n </div>\n </div>\n <div class="erte-guar-text">\n <div class="erte-guar-eyebrow-row">\n <span class="erte-guar-tag">Guarantee 01 · Revenue</span>\n </div>\n <h3 class="erte-guar-h3">Earn at least 30% more in twelve months, or we refund your furniture and decoration in full.</h3>\n <p class="erte-guar-desc">Measured against your buy-to-let baseline over a continuous twelve-month window. If we miss the 30% uplift and you exit for that reason, we refund the documented cost of the furniture and decoration you bought on spec.</p>\n <div class="erte-guar-stats">\n <div class="erte-guar-stat">\n <div class="erte-guar-stat-num">30<span class="erte-guar-numsuffix">%+</span></div>\n <div class="erte-guar-stat-label">Income uplift, year one</div>\n </div>\n <div class="erte-guar-stat">\n <div class="erte-guar-stat-num">£0</div>\n <div class="erte-guar-stat-label">Furniture cost if we miss</div>\n </div>\n <div class="erte-guar-stat">\n <div class="erte-guar-stat-num">12</div>\n <div class="erte-guar-stat-label">Months in the window</div>\n </div>\n </div>\n </div>\n </article>\n <!-- 02 · RATING (text left, badge right) -->\n <article id="guarantees-rating" class="erte-guar-row erte-guar-rev" data-erte-gr="rating">\n <div class="erte-guar-badge-wrap">\n <div class="erte-guar-badge">\n <div class="erte-guar-adorn">\n <span class="erte-guar-star"><svg viewBox="0 0 24 24" fill="currentColor"><path d="M12 2l3.09 6.26L22 9.27l-5 4.87 1.18 6.88L12 17.77l-6.18 3.25L7 14.14 2 9.27l6.91-1.01L12 2z"/></svg></span>\n <span class="erte-guar-star"><svg viewBox="0 0 24 24" fill="currentColor"><path d="M12 2l3.09 6.26L22 9.27l-5 4.87 1.18 6.88L12 17.77l-6.18 3.25L7 14.14 2 9.27l6.91-1.01L12 2z"/></svg></span>\n <span class="erte-guar-star"><svg viewBox="0 0 24 24" fill="currentColor"><path d="M12 2l3.09 6.26L22 9.27l-5 4.87 1.18 6.88L12 17.77l-6.18 3.25L7 14.14 2 9.27l6.91-1.01L12 2z"/></svg></span>\n <span class="erte-guar-star"><svg viewBox="0 0 24 24" fill="currentColor"><path d="M12 2l3.09 6.26L22 9.27l-5 4.87 1.18 6.88L12 17.77l-6.18 3.25L7 14.14 2 9.27l6.91-1.01L12 2z"/></svg></span>\n </div>\n <div class="erte-guar-bignum" data-erte-guar-anim="4" data-erte-guar-suffix="">\n <span class="erte-guar-numval">4</span>\n </div>\n <div class="erte-guar-badge-label">Rating Guarantee</div>\n </div>\n </div>\n <div class="erte-guar-text">\n <div class="erte-guar-eyebrow-row">\n <span class="erte-guar-tag">Guarantee 02 · Rating</span>\n </div>\n <h3 class="erte-guar-h3">If your rating slips below 4 stars, we work for free until it’s back above 4.5.</h3>\n <p class="erte-guar-desc">Our economics are aligned with yours. If your average guest rating falls below 4.0, our management fee stops until we bring it back above 4.5. No review-dispute process. No small print. Tracked live from platform data.</p>\n <div class="erte-guar-stats">\n <div class="erte-guar-stat">\n <div class="erte-guar-stat-num">4.0</div>\n <div class="erte-guar-stat-label">Threshold before fees pause</div>\n </div>\n <div class="erte-guar-stat">\n <div class="erte-guar-stat-num">4.5</div>\n <div class="erte-guar-stat-label">Target before fees resume</div>\n </div>\n <div class="erte-guar-stat">\n <div class="erte-guar-stat-num">0<span class="erte-guar-numsuffix">%</span></div>\n <div class="erte-guar-stat-label">Fee while rating is low</div>\n </div>\n </div>\n </div>\n </article>\n </div>\n <!-- FOOTER -->\n <div class="erte-guar-footer">\n <p>Every figure on this page is a written contract term. Nothing is aspirational.</p>\n </div>\n </div>\n</section>\n<script>\n(function(){\n var root=document.querySelector('[data-erte-guar]');\n if(!root)return;\n var mq=window.matchMedia&&window.matchMedia('(prefers-reduced-motion:reduce)');\n /* Animate the badge numbers, once, on reveal. */\n function animateBadgeNumbers(){\n if(mq&&mq.matches)return;\n var numEls=root.querySelectorAll('[data-erte-guar-anim]');\n numEls.forEach(function(el){\n var target=parseFloat(el.getAttribute('data-erte-guar-anim'));\n if(isNaN(target))return;\n var valEl=el.querySelector('.erte-guar-numval');\n if(!valEl)return;\n var isDecimal=target%1!==0;\n var dur=1100;\n var start=performance.now();\n function step(now){\n var p=Math.min(1,(now-start)/dur);\n var e=1-Math.pow(1-p,3);\n var v=e*target;\n valEl.textContent=isDecimal?v.toFixed(1):Math.round(v);\n if(p<1){requestAnimationFrame(step)}\n else{valEl.textContent=isDecimal?target.toFixed(1):target}\n }\n requestAnimationFrame(step);\n });\n }\n /* Single IntersectionObserver for the whole section. */\n if('IntersectionObserver' in window){\n var io=new IntersectionObserver(function(entries){\n entries.forEach(function(e){\n if(e.isIntersecting){\n e.target.classList.add('in');\n animateBadgeNumbers();\n io.unobserve(e.target);\n }\n });\n },{threshold:.18,rootMargin:'0px 0px -60px 0px'});\n io.observe(root);\n }else{\n root.classList.add('in');\n animateBadgeNumbers();\n }\n /* Deep-link handler */\n function handleGuaranteeLink(e){\n var target=e.target.closest('a[href^="#guarantees"]');\n if(!target)return;\n var hash=target.getAttribute('href');\n e.preventDefault();\n var modal=document.querySelector('.erte-c-modal.open');\n if(modal){\n modal.classList.remove('open');\n document.body.style.overflow='';\n }\n setTimeout(function(){\n var scrollTarget=root;\n var cardKey=null;\n var m=hash.match(/^#guarantees-(revenue|rating)$/);\n if(m){\n cardKey=m[1];\n var row=root.querySelector('[data-erte-gr="'+cardKey+'"]');\n if(row)scrollTarget=row;\n }\n scrollTarget.scrollIntoView({behavior:'smooth',block:'start'});\n if(cardKey){\n var row=root.querySelector('[data-erte-gr="'+cardKey+'"]');\n if(row){\n setTimeout(function(){\n row.classList.add('highlight');\n setTimeout(function(){row.classList.remove('highlight')},2500);\n },450);\n }\n }\n if(history.pushState){history.pushState(null,null,hash)}\n },modal?220:0);\n }\n document.addEventListener('click',handleGuaranteeLink);\n /* If the URL already has a guarantee hash on load, highlight that row. */\n window.addEventListener('load',function(){\n if(!window.location.hash)return;\n var m=window.location.hash.match(/^#guarantees(?:-(revenue|rating))?$/);\n if(!m)return;\n var cardKey=m[1];\n if(!cardKey)return;\n setTimeout(function(){\n var row=root.querySelector('[data-erte-gr="'+cardKey+'"]');\n if(row){\n row.classList.add('highlight');\n setTimeout(function(){row.classList.remove('highlight')},2500);\n }\n },600);\n });\n})();\n</script>","provider":"custom-html","box":{"left":"none","right":"none","top":"small","bottom":"small"},"framed":false,"isGdprSensitive":false,"enforceCenteredCustomHtmlContent":false,"embedCustomHtmlNatively":true},"categoryId":"61af39fa0ff35780165e4faa","sectionId":"65eb072f9671ba48e6c8390b","campaignId":"6a0f9115efa15e8976ba0b6d","components":[],"allowedChildSections":[],"pageId":"6a242ec768d1c4fac6d38840","companyId":"699f875c2511d9bcb93955c6","componentType":"embed","createdAt":"2026-06-06T14:29:28.685Z","updatedAt":"2026-06-06T18:57:54.555Z","__v":0},{"_id":"6a242ec868d1c4fac6d389dd","type":"component","isTemplate":false,"name":"embed","content":{"body":"\n\n\n \n \n \n \n\n\nTwelve months from signing, your property looks like this. You have a person on the ground in your area who runs it daily. Inspections happen on a schedule. The inventory is tracked. The compliance paperwork is in one place. The CCTV and noise monitors mean you know what is going on without having to ring anyone.
The income is higher. Conservatively, 30% higher than your buy-to-let baseline. In most cases, more. The number arrives in your account every month with a statement your accountant can read in 30 seconds.
You haven't been to the property. You haven't answered a guest message. You haven't bought a curtain. If you wanted to use it yourself for a family weekend, you'd open the dashboard and block out the dates.
The property you've owned for ten or fifteen years now has hundreds of 5-star reviews from people who loved staying there. Some of those reviews are from contractors relocating to the area. Some are from couples getting married nearby. Some are from families on a UK trip. They booked the place because it felt like a home, and they left it the way they found it.
You're no longer hostage to whatever the next Renters' Rights amendment or EPC deadline is. You're not waiting on a letter from the council. You're not chasing a tenant for two months of arrears. The asset is back under your control, in better condition than it's been in years.
That's not a marketing promise. It's a contract. The 30% uplift is the floor. The furniture refund is the safety net. The rest is the work we do every day for 3,000+ guests already.
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"},"categoryId":"61af39fa0ff35780165e4faa","sectionId":"6904b163f0184c1c0536c1c4","campaignId":"6a0f9115efa15e8976ba0b6d","components":[],"allowedChildSections":[],"pageId":"6a242ec768d1c4fac6d38840","companyId":"699f875c2511d9bcb93955c6","componentType":"text","createdAt":"2026-06-06T14:29:29.020Z","updatedAt":"2026-06-06T14:29:29.020Z","__v":0},{"_id":"6a242ec968d1c4fac6d38a0b","type":"component","isTemplate":false,"name":"text","content":{"kind":[],"box":{"bottom":"xLarge","top":"xLarge","right":"xLarge","left":"xLarge"},"responsive":{"active":false,"hasContainer":true,"options":{"size":[],"offset":[]},"mapping":[]},"align":"left","size":"medium","text":"Das ist ein Text Block für deine Nachricht.","plainText":"What areas in the UK do you cover? BerkshireGreater London OxfordshireBristol What does it actually cost to run a Holiday Let? 3 Types of Expenses 1st. Property overheads This includes things like the mortgage, utility bills, council tax, insurance, service charge, ground rent, internet, and other regular property costs. 2nd. Booking costs These are the costs linked to getting and processing bookings. This includes OTA commission, payment processor fees, and management fees where applicable. 3rd. Guest-ready costs This includes cleaning, laundry, linen replacement, toiletries, toilet paper, tea, coffee, milk, bin bags, washing-up liquid, and other guest supplies. In practice, these costs are usually built into the pricing. Booking costs, like OTA commissions and payment processing, are included in the nightly rate. Guest-ready costs such as cleaning, laundry, consumables, and linen wear are covered through the cleaning fee. Running a holiday let comes with various costs, but these are usually not seen as unexpected expenses. A good pricing structure considers these factors from the beginning. This way, the property remains profitable while also providing guests with a great experience. How do you know what my property could earn? We pull live data from your postcode. Real occupancy, real nightly rates, real revenue from similar properties. Not national averages. What if my property doesn't suit as a Holiday Let? Not every property is the right fit for the holiday let model, and that is completely fine. A holiday let is simply one strategy within property, alongside others such as B2L, HMO, emergency accommodation, supported living, or social housing. The right approach will always depend on the property itself, the area, and the landlord’s goals. In our experience, landlords often seek alternatives for these main reasons: They are frustrated with increasing regulation in the private rental sector. They want to go abroad for a while and come back easily, without the hassle of fighting for their property in court. They want to improve the standard of their property while still earning from it. Most landlords want three main things: more control over their asset, better financial returns, and a property they can be proud of. That said, not every property is suitable for short-term rental. Around a third of the properties we assess are not the right fit for the holiday let model. If yours isn't one of them, we'll make that clear in the report. This way, we won't waste your time forcing the wrong strategy on the wrong property. Will I need to spend money before it can earn? Yes, in most cases, some upfront investment is needed. This can include furniture, decoration, styling, and small improvements. It all depends on the property's current condition. The best properties often have one thing in common: they meet a higher standard. Better condition, better furnishing, and a more polished finish usually lead to better guest appeal and stronger revenue. What worked a few years ago with simple furnishings often won’t cut it today. Guest expectations are higher now, and so is the competition. Does occupancy hold year-round? Demand will vary depending on the season, the area, the type of property, and the types of guests it attracts. A holiday let can attract various groups. Contractors, tourists, family reunions, wedding guests, relocators, and working professionals all book for different lengths and times. For that reason, it would be unrealistic to expect the same occupancy every month. Some periods will be stronger than others. The best way to estimate occupancy is to look at similar properties in the area. Focus on those with comparable bedrooms, amenities, and guest appeal. This method helps create a realistic yearly average instead of using a fixed monthly number. Which is why the Holiday Report is insightful to this aspect.","wysiwygHtml":"What areas in the UK do you cover?
Berkshire
Greater London
Oxfordshire
Bristol
What does it actually cost to run a Holiday Let?
3 Types of Expenses
1st. Property overheads
This includes things like the mortgage, utility bills, council tax, insurance, service charge, ground rent, internet, and other regular property costs.
2nd. Booking costs
These are the costs linked to getting and processing bookings. This includes OTA commission, payment processor fees, and management fees where applicable.
3rd. Guest-ready costs
This includes cleaning, laundry, linen replacement, toiletries, toilet paper, tea, coffee, milk, bin bags, washing-up liquid, and other guest supplies.
In practice, these costs are usually built into the pricing.
Booking costs, like OTA commissions and payment processing, are included in the nightly rate.
Guest-ready costs such as cleaning, laundry, consumables, and linen wear are covered through the cleaning fee.
Running a holiday let comes with various costs, but these are usually not seen as unexpected expenses.
A good pricing structure considers these factors from the beginning.
This way, the property remains profitable while also providing guests with a great experience.
How do you know what my property could earn?
We pull live data from your postcode. Real occupancy, real nightly rates, real revenue from similar properties.
Not national averages.
What if my property doesn't suit as a Holiday Let?
Not every property is the right fit for the holiday let model, and that is completely fine.
A holiday let is simply one strategy within property, alongside others such as B2L, HMO, emergency accommodation, supported living, or social housing.
The right approach will always depend on the property itself, the area, and the landlord’s goals.
In our experience, landlords often seek alternatives for these main reasons:
They are frustrated with increasing regulation in the private rental sector.
They want to go abroad for a while and come back easily, without the hassle of fighting for their property in court.
They want to improve the standard of their property while still earning from it.
Most landlords want three main things: more control over their asset, better financial returns, and a property they can be proud of.
That said, not every property is suitable for short-term rental. Around a third of the properties we assess are not the right fit for the holiday let model.
If yours isn't one of them, we'll make that clear in the report.
This way, we won't waste your time forcing the wrong strategy on the wrong property.
Will I need to spend money before it can earn?
Yes, in most cases, some upfront investment is needed.
This can include furniture, decoration, styling, and small improvements. It all depends on the property's current condition.
The best properties often have one thing in common: they meet a higher standard.
Better condition, better furnishing, and a more polished finish usually lead to better guest appeal and stronger revenue.
What worked a few years ago with simple furnishings often won’t cut it today. Guest expectations are higher now, and so is the competition.
Does occupancy hold year-round?
Demand will vary depending on the season, the area, the type of property, and the types of guests it attracts.
A holiday let can attract various groups.
Contractors, tourists, family reunions, wedding guests, relocators, and working professionals all book for different lengths and times.
For that reason, it would be unrealistic to expect the same occupancy every month. Some periods will be stronger than others.
The best way to estimate occupancy is to look at similar properties in the area. Focus on those with comparable bedrooms, amenities, and guest appeal. This method helps create a realistic yearly average instead of using a fixed monthly number.
Which is why the Holiday Report is insightful to this aspect.
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